Next week we are releasing the latest instalment of our Nexudus Insights series. Our earlier reports have already taken a detailed look and the coworking and flexible workspace market in both the US and the UK, giving a fascinating look into how workspaces are used. This time, we turn our attention to Spain and take a closer look at how meeting rooms are accessed in this market specifically.
What makes this upcoming paper particularly interesting is the fact that our findings show a significant departure from what the data showed in the US and UK markets. In the first Nexudus Insights report, we briefly touched on the cultural similarities between working habits in the US and the UK, and how there was a more marked difference when it came to the Spanish market. This difference is most certainly borne out in the upcoming report, as the data shows a much more significant diversion from our previous findings.
So, let’s take a closer look at some of these changes and why you should keep your eyes peeled for the paper’s release next week.
This is the first area in which we see a marked departure from the trends established in the US and UK markets, as the mean duration of meeting room bookings in Sapin is lower than in the other markets we have covered.
Similarly to both the US and UK, bookings that start in the morning are those with the highest average length. More specifically, between 8 and 10 AM is the time in Spain where booking length is at its peak. What is interesting, however, is that the duration of these meetings is lower than it is in the US and UK.
But why is this the case, and what does it tell us about working habits in Spain?
It is possible that this lower average duration of meetings can go some way to explain the preference for meeting rooms of lower capacity when it comes to users of coworking and flex workspace in Spain.
Meeting rooms with a capacity of between one and nine users account for around 80% of all bookings in the workspaces examined for this report. To be even more specific, meeting rooms with a maximum capacity of between four and five users alone account for 30% of total meeting room bookings.
This striking preference for meeting rooms with a smaller capacity certainly sets Spain apart from the US and UK markets and provides a fascinating insight into how cultural differences impact working habits across the world.
As with all regions and markets studied, the number of members a workspace has, directly impacts the price of its resource bookings. In this upcoming report, for example, we can see that the coworking and flex workspace market in Spain sees booking prices fluctuate wildly depending on the size of the workspace in question. The smallest workspaces tend to have a mean final booking price of €25, while larger spaces see their price hover at €50.
This report, which will be available for all to download next week, provides unrivalled insights into how meeting rooms are used in coworking and flex workspaces across the Spanish market. The insights will be invaluable for operators of workspaces in Spain, helping them to optimise their workspace and maximise revenue gained from their resources.
Even if you are not operating in the Spanish market, when viewed in the context of the other papers we have released, you will be able to get a sense of the coworking and flex workspace market on a much broader level and appreciate how it is vital to consider the market you are operating in when approaching a workspace's layout and pricing structure to ensure it will be as successful as possible.
There is no one size fits all approach to setting up and operating a coworking or flex workspace. There are numerous factors to take into consideration, which is why Nexudus has brought you these Insights reports, to ensure you are able to make informed, data-driven decisions to maximise the profitability and success of your workspace.
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