The term "growth hacker" was first used in 2010 by Sean Ellis to describe a professional whose main objective is to make a given product or service grow. Andrew Chen popularised the term in his article Growth Hacker is the new VP Marketing, where he explains the case of Airbnb. For Chen, a growth hacker is a hybrid of a marketing professional and a programmer. In 2013, Sean Ellis created the GrowthHackers community where members share knowledge, techniques and experience.
Examples of growth hacking are usually related to startups that experience exponential growth, obtaining millions of users, such as the cases of Facebook, Airbnb, Snapchat, Pinterest and Instagram. Although there may be big differences between their models, many of their techniques can be applied to the growth of any business and can help answer the question "how do I get consumers for my product?"
It's all about being creative, looking for new techniques, trying again and improving processes, while keeping costs down.
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It is obvious that a lot has changed as a result of the pandemic, but with us now being firmly in 2021 and still very much in the midst of a pandemic, operators will be wondering how to amend coworking rates accordingly. Read our advice here!
To many, a virtual coworking space membership can offer all, and perhaps even more benefits than one based in a physical space. In this article, we take a look at some great spaces around the world who have incorporated virtual memberships as a part of their offering.
On Thursday 28th January, we hosted the latest session of our support webinar series. We took a closer look at the Message Boards and Members' Directory features in the Nexudus platform, helping you to inspire engagement between your communities. Find a content recap and the webinar recording here!
Around The World In 250 Coworking Spaces is a unique book project about coworking, community & design that explores the wide-ranging stories of coworking spaces and coworkers around the globe. Unifying space managers, software providers interior designers and so much more, the book details the authors' travels into a collection of their personal journey 'through the new world of coworking.'
We are so excited to announce that Nexudus is Coworking Resources’ best coworking software for 2021! Read on for more information on the portal, its ranking factors, and whether Nexudus is the ideal fit for your coworking space.
Is it possible to keep your community engaged despite office closures? We’ll be assessing some of the best strategies to ensure your members stay as enthusiastic about your space as they always have been.
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Join us, as we meet with industry experts and peers to discuss how flexible workspaces can best welcome members back to the office, and the importance of technology in supporting the 'new normal' we find ourselves in!
Welcome to our new website! In this article, we dive into some of the new sections, our fresh design, and what you should expect when navigating our site.
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